The Effectiveness of Islamic Broadcasting via Streaming Radio in Promoting the Values of Tolerance
DOI:
https://doi.org/10.35335/96je5v30Keywords:
Islamic Broadcasting, Streaming Radio, Tolerance, Digital Media, Interfaith UnderstandingAbstract
This study examines the effectiveness of Islamic broadcasting via streaming radio in promoting the values of tolerance within contemporary society. With the rise of digital platforms, Islamic broadcasting has shifted beyond traditional media, offering greater accessibility and interactivity for diverse audiences. Guided by media and communication theories, Islamic studies perspectives, and behavioral impact frameworks, this research explores how program content, audience diversity, and streaming accessibility influence the dissemination of tolerance values. The methodology employed a mixed-methods approach, combining surveys and interviews with streaming radio listeners alongside content analysis of selected programs. The findings indicate that Islamic streaming radio has a positive impact in fostering tolerance, particularly among younger, urban, and digitally literate audiences. Programs that emphasize storytelling, dialogue, and practical applications of Islamic teachings were found to be the most effective in shaping listener attitudes. However, challenges such as uneven internet access, underrepresentation of certain audience groups, and variability in program quality were identified as limiting factors. This research contributes to academic discourse by bridging media studies, Islamic broadcasting, and tolerance education, while offering practical recommendations for content creators and policymakers. The study concludes that Islamic broadcasting via streaming radio is a relevant and impactful tool for promoting interfaith understanding and social harmony, provided that accessibility and content consistency are strengthened to reach broader and more diverse audiences.
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